Contract SEO Specialist
Company: i2i Workforce
Location: Denver
Posted on: May 28, 2023
Job Description:
Crazy Good Marketing (CGM) is a national, full-service marketing
agency. We deliver crazy good results with a twist.
CGM is not your traditional brick and mortar firm. We are a team of
seasoned employees, free agents and trusted partners. Our approach
allows us to bring together the right talent, seasoned in all the
right ways, to quickly deliver on our client's specific marketing
needs. JOB SUMMARY: This contract SEO Specialist is responsible for
managing all SEO activities such as keyword strategy, content
strategy and link building to increase organic search rankings and
drive search traffic from Google, Bing, Yahoo, and other search
engines. This person is responsible for monitoring site metrics and
overseeing creative design. - DUTIES AND RESPONSIBILITIES:
- Optimize copy and landing pages for SEO.
- Perform ongoing keyword research including the discovery and
expansion of keyword opportunities.
- Conduct research and implement content strategies for ongoing
SEO success.
- Recommend changes to the website architecture, content, linking
and other factors to improve SEO positions for target
keywords.
- Execute tests, collect and analyze data and track metrics on an
ongoing basis using Google Analytics as the foundation. Work with
some or all A/B split testing, heat maps, filters, funnels, etc.
-
- Use SEO Management software, such SEMRush, Screaming Frog etc.
to gather intel and make recommendations for increased
performance.
- Fundamental understanding of web, user-generated content tools
and social media.
- Collaborate with content, design and video teams to produce
content for social channels.
- Assist in maintaining the consistency of brand messaging and
voice across all platforms.
- Analyze ongoing key performance indicators and provide
recommendations for continual improvement.
- Effectively manage scope creep.
- Collaborate and communicate with Team Lead and Team Members in
a clear, concise and effective manner.
- Be in direct communication with client when needed.
- Creativity to ideate with viral potential.
- Always demonstrate the value of work to the customer.
- Complete projects and assignments on schedule, and within
budget and effectively manage influences and impacts to schedule
and budget.
- Accurately track and post time in project management software
within 24 hours of time being worked. REQUIRED SKILLS AND
ABILITIES:
- Bachelor's degree in Marketing, Business, Journalism, or
similar, OR equivalent training and/or experience.
- 4+ years or more of freelance/contractor/agency
experience.
- Strong level of proficiency in creating SEO strategy.
- Working knowledge of WordPress, relevant HTML and CSS.
- Excellent grammar and communication skills.
- High attention to detail.
- Solid understanding of performance marketing, conversion and
online customer acquisition.
- Strong organizational skills and able to handle multiple
projects simultaneously and meet deadlines.
- Experience with estimating level of effort to perform project
and/or tasks.
- Fluency in Microsoft Office Suite, the Google Suite, Google
Tools, and familiarity with all popular browsers.
- Must enjoy working in diverse subject matter.
- Good critical thinking, analytical and problem-solving skills
are necessary.
- Ability to work well with others and exercise good
judgement.
Keywords: i2i Workforce, Denver , Contract SEO Specialist, Other , Denver, Colorado
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