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VP Global Marketing Apply to This Job

Company: ExecuNet
Location: Denver
Posted on: February 25, 2021

Job Description:

Company: Manufacturing - Industrial, Denver, CO Remarks: Company has an exciting opportunity for a Vice President, Global Marketing, to be based at our global headquarters in Denver, Colorado. This is a great opportunity for an accomplished Marketing executive with experience in industrial markets to take their career to the next level with an innovative, growing global brand known for its premium products around the world.-- The right candidate will be responsible for leading the global marketing function, including corporate communications, branding, content creation, events, digital marketing strategy and execution, lead generation and sponsorships. Reporting to the SVP/Strategic Planning & CMO, S/he will leverage their significant leadership skills and experience to ensure Company' attains its growth objectives and continues to set the standard in materials science. Please read below to see if this may be the right opportunity for you! RESPONSIBILITIES & KEYS TO SUCCESS:

  • Develop and execute a global marketing strategic plan, partnering with product line management, corporate and regional marketing, IT/Digital and commercial teams in each region. This plan should align with and support the broader company strategic plan and growth initiatives.
  • Responsibility for the global marketing function including corporate communications (internal and external), branding, content creation, events, digital marketing strategy and execution, lead generation, sponsorships
  • Direct management of the corporate marketing functions with a strong functional responsibility for the regional marketing leaders.
  • Leverage leadership skills and experiences to continuously improve the marketing function including talent, structure, processes, tools and techniques.
  • Define specific goals for the marketing organization and measure the commercial and brand impact of marketing initiatives using well-defined metrics and KPIs.
  • Understand the competitive landscape and define approaches to differentiate Company value-propositions in the marketplace.
  • Manage relationships with agencies and outside marketing partners to accelerate marketing initiatives.
  • Collaborate with channel partners to generate demand for our products with end-users and OEMs in diverse end-markets.
  • Attract and develop marketing talent across the organization.
  • Manage the global marketing budget to plan, working closely with regional leaders to optimize marketing spend. QUALIFICATIONS:
    • 10+ years of marketing experience, predominantly in industrial markets.
    • Experience managing global teams (direct and indirect).
    • Demonstrated success and expertise across marketing including demand generation, content creation, marketing automation, strategic branding, channel marketing, public relations and employer branding using both traditional and modern platforms such as social media, digital marketing and e-commerce.
    • Experience with the nuances of marketing across countries and cultures.
    • M&A experience highly desired, leading the evaluation and integration of acquisitions, especially with respect to the marketing function and brand integration.
    • Relevant Bachelor"s degree in marketing, business or a similar field; Master"s degree, including an MBA, preferred. REQUIRED SKILLS:--
      • Collaborative, team player
      • Dynamic, quick, responsive, and smart; takes initiative
      • Thoughtful, with good judgment; solution-oriented
      • Exceptional interpersonal skills with outstanding oral and written communication capabilities; a great writer with an ability to adjust depending on target audiences and represent the voice of various stakeholders; comfortable articulating ideas and concepts across cultures and all levels of the organization
      • Confident, yet humble, welcomes different perspectives
      • Creative, innovative and entrepreneurial - not afraid to take risks or fail
      • Customer-centric, with a global mindset
      • Intellectually curious
      • Unquestioned ethics and integrity
      • Strong analytical skills and attention to detail, with ability to maintain a larger perspective--
      • Flexible and adaptable
      • 'Working leadership' style, equally comfortable in day-to-day tactical tasks as well as high level strategic planning
      • Ability to attract, retain, motivate and cultivate a diverse talent base within the marketing function and across Company SUPERVISORY RESPONSIBILITIES: 2 direct reports, 5 functional; total organization of over 50.--
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Keywords: ExecuNet, Denver , VP Global Marketing Apply to This Job, Executive , Denver, Colorado

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