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VP of Marketing

Company: OpenTable
Location: Denver
Posted on: February 25, 2021

Job Description:

OpenTable is the largest diner and restaurant network in the world. Our mission is to help experience the world through dining, and we think that is delicious! We are seeking an experienced and strategic individual to join OpenTable's Marketing team. As Vice President of Marketing, you will lead a team charged with improving company growth through both consumer and restaurant facing marketing activities. If you're passionate about dining, driven by data, love growing an awesome business and a fantastic people leader/developer, this could be an excellent opportunity for you. This highly visible role will report directly to the SVP of Global Growth and collaborate with key internal and external partners to effectively conceive, plan and execute integrated marketing campaigns - on and offline. The ideal candidate will ensure strong cross-team collaboration (particularly with sales and product marketing and across regions), drive thought leadership, develop engagement, and demand for OpenTable across its global markets.-- Confirmed expertise in demand generation, marketing communications, brand management, community growth, and content marketing aimed at establishing and extending market leadership are critical to this role. In leading an extraordinary marketing team, the ideal candidate is skilled at hiring, mentoring, and retaining top talent and managing high performing teams. This is a role with global scope and fit for an individual comfortable with both building strategy and driving execution. As the Vice President of Marketing, you will: Partner closely with the SVP of Global Growth and executive team, to set the strategy for B2C and B2B growth to execute offline and digital marketing and creative brand building initiatives Lead team of marketers focused on growing OpenTable's restaurant industry customer base and diner network Be responsible for implementing innovative messaging of OpenTable's strategy and value proposition, both internally and externally with clients, influencers and customers Bringing significant awareness to the suite of our product's capabilities, with a focus on communications and brand building, as well as growing demand Translate goals into effective integrated marketing strategies and campaigns for key product lines and customer segments that support the achievement of quarterly and annual goals Closely collaborate with strategic partnerships and across marketing functions, to ensure the development and delivery of the most effective and efficient programs across our markets Build, inspire, and lead a marketing organization that delivers against marketing goals, with clearly defined roles, career paths, succession plans, and employee success strategies Ensure the function scales through successful cross-collaboration and gains leverage, where possible, from what's produced in other geographies Develop and manage marketing program budgets; measure and optimize marketing programs to ensure activities are effective, efficient, and deliver high return on investment Support and develop team by providing performance reviews, continual feedback, mentoring and career growth for direct report Partner with Booking Holdings sister brands to create cross-brand marketing opportunities-- You have - 10-15 years professional experience 4-6 years in B2C consumer internet/digital marketing, preferably from e-commerce, at the Director or VP level 3+ years experience from creative agency side preferred Demonstrated executing a short and long term go-to-market strategy for the US market at a fast-growing company Must be an articulate professional with excellent oral and written communication skills, with demonstrated experience in the ability to positively and creatively influence change and direction within professional environments Strong data analysis skills, comfortable analyzing campaign results, and working in financial models Experience leading multiple teams Love Numbers - Data-driven decision making, analytical rigor, and a bias towards experimenting quickly and scaling the programs that produce results Be Bold - Thrives in an environment without a set playbook, is excited to build a scalable, high-impact marketing program Win as One - Track record of hiring and developing strong talent; "leads from the front", with deep knowledge of operational details and a willingness to get hands dirty About OpenTable OpenTable, part of Booking Holdings Inc. (NASDAQ: BKNG), is the world's leading provider of online restaurant reservations, seating more than 25 million diners per month via online bookings across approximately 45,000 restaurants. Since its inception in 1998, OpenTable has seated more than 1.5 billion diners in over 20 countries. The Company is headquartered in San Francisco, California, and the OpenTable service is available throughout the United States, as well as in Canada, Germany, Japan, Mexico, the UK and many more locations. As an employee of OpenTable, you will be part of a global network that includes OpenTable and KAYAK's portfolio of meta-search brands including momondo, Cheapflights, Swoodoo, checkfelix and Mundi. Many employees are dedicated to one brand, but we all have the benefit of using each other's strengths and insights. Together, we're able to help people experience the world through dining and travel. Diversity and Inclusion at OpenTable/ KAYAK We aspire to have a workplace that reflects all of the diverse communities we serve. We know that when we have diverse teams we produce more innovative ideas, products, services, and better business outcomes for our stakeholders. OpenTable/KAYAK is proud to be an Equal Opportunity Employer and we welcome and encourage candidates from all backgrounds and experiences to apply for roles on our team. Whoever you are, just be you. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. KAYAK or OpenTable (as the case may be) will process your personal data in accordance with data protection law for the purposes described in our privacy notice (Germany and All Other Locations ). As part of the application process KAYAK/OpenTable may share your personal data across our group of companies. In order to consider you for new positions, KAYAK/OpenTable may keep your personal data for 6 months (within the EU) and 2 years (in all other regions), unless otherwise required by applicable law. Are you legally authorized to work in the country for which you are applying?
-- Will you now or in the future require sponsorship for employment?
-- U.S. Equal Opportunity Employment Information (Completion is voluntary) Individuals seeking employment at OpenTable are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. Gender Please select Are you Hispanic/Latino? Please select Race & Ethnicity Definitions If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Veteran Status Please select Form CC-305 OMB Control Number 1250-0005 Expires 05/31/2023 Voluntary Self-Identification of DisabilityWhy are you being asked to complete this form? We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years. Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability? You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition. Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson's disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression Disability Status Please select 1 Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

Keywords: OpenTable, Denver , VP of Marketing, Executive , Denver, Colorado

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