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Digital Marketing Director

Company: Discount Dumpster Rental
Location: Golden
Posted on: January 16, 2022

Job Description:

Colorado born and raised - Discount Dumpster is a digital marketing and logistics company focused on excellent customer service and exceptional value. We keep sales, customer service, and billing in house so that our partners can realize the value of working together. In 2021 the company was awarded several recognitions and awards including Colorado Companies to Watch, ColoradoBiz Magazine Top Company, and the Denver Business Journal Fast 50. As a fast-growing start-up, Discount Dumpster offers the potential for upward mobility. We are looking for someone who wants to grow alongside our company. The ideal candidate would be an ambitious, enthusiastic team-player who believes in the motto "work hard, play hard."

What are we looking for?
This is a high-profile role that will bring measurable value to the success and continued growth of the company. As a key member of the team, you will be building, executing, and managing the marketing and digital strategy. In addition, you will also be managing a team of employees and contractors.

Responsibilities:
Lead the development of a digital media strategy for local and national marketing efforts
Manage and track performance of paid media: Google, Facebook, Instagram, etc.
Website maintenance to include development, SEO optimization, and backup
Collaborating with your marketing team to develop digital marketing strategy including identifying customers, monitoring competition, managing advertising campaigns, and developing growth strategies
Editing the work of others, including outlines, structural edits, and proofreading
Establishing SEO strategies to maximize online visibility - actively measuring and reporting performance
Build targeted campaigns to audiences in multiple regions
Solidify our brand image by sending a consistent message via all digital platforms
Consistently be thinking about new ways to connect with our audience and drive leads, subscriptions, and activations
Manage the marketing budget, ensuring an effective allocation of spending across all platforms.
Monthly reporting analysis of search metrics, paid ads, and domain authority
Perform keyword research and manage the copywriting team to develop and maintain to tier content
Maintain, develop, and create scalable processes across the marketing team.
identify gaps and opportunities for campaign optimizations
Oversee the execution of revenue driving marketing campaigns that create awareness, generate leads, and drive conversions.
Complete minor web development such as navigation changes, minor CSS changes, text edits, and addition of images based on SEO recommendations.

Skills and Qualifications
BS/BA in Marketing, Business Administration, Communications
At least 3 years of hands-on experience with B2B or B2C marketing campaign management in a small, fast-paced company or digital agency
Familiarity with industry tools (google analytics, search console, google business profile, AdWords, Marchex, Twilio, Facebook, salesforce, WordPress, Klaviyo)
Solid portfolio of digitally focused work demonstrating your ROI on each campaign investment
Creative problem solver with strong analytical skills translating the big picture into a digestible plan of action for measurable results - Excel knowledge needed
Exquisite project management, leadership and communication skills with the ability to work under pressure, managing multiple projects amidst changing priorities
Design Skills - ability to relevant, and informative content that appeals to our clientele

Benefits & Perks:
While we value hard work, we also recognize the importance of having fun! Our employees enjoy a collaborative environment where they can freely bounce ideas off one another and participate in exciting team-building activities and outings, like trips to the ballpark, holiday celebrations, regular office socials and much more. Our office is in the beautiful Denver West Business Park. This complex offers a fitness studio, outdoor picnic benches, and plenty of amenities!
In addition to these perks, we offer:
Comprehensive health coverage (Health, Dental, & Vision)
Company Sponsored Long Term & Short-Term Disability
Major holidays, PTO and remote work flexibility
Growth opportunities
Company Snacks and Drinks Provided- Nitro Cold Brew on Tap!
Startup environment with direct communication to management

To Apply:
Please submit the following to maria@discountdumpsterco.com:
- Resume
- Cover letter
- Salary Requirements

Keywords: Discount Dumpster Rental, Denver , Digital Marketing Director, Advertising , Golden, Colorado

Click here to apply!

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