Senior Manager, PR & Communications

Company: Iterable
Location: Denver
Posted on: February 25, 2021

Job Description:

Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction taking place throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust and galvanize loyal consumer-brand relationships. Developed for the enterprise, Iterable is built from modern technologies that transform cloud, partner and tool-specific data into integrated, personalized engagements. No matter the audience size or degree of campaign sophistication, Iterable empowers brands to execute where it matters most-creating experiences and cultivating connections with over 2 billion people world-wide. Leading brands , like Zillow, DoorDash, Calm, Madison Reed, and Box, choose Iterable to power world-class customer experiences throughout the entire lifecycle. We have a nationwide presence with offices in San Francisco, New York, and Denver, and London. As we scale, we continue to live by our core four, founding values - Trust, Growth Mindset, Balance, and Humility. To understand the Iterable story, explore our Culture and About Us page. How you will make an impact: The Senior Manager, PR & Communications, will be responsible for growing and expanding Iterable's "presence" throughout the media and across organic platforms of brand awareness. In this role, you'll distill our corporate narrative into digestible messaging and manage an all-encompassing media strategy capable to build Share of Voice in accordance with our brand values and business priorities. Your creative and tactical focus ensures all public-facing outlets share a consistent voice, tone, and commitment to quality contribution. You will report to the Director, Brand & Content Marketing and work cross-functionally and collaborate across teams and departments. One of our core values is growth mindset and Iterable is a company where everyone can grow. If this is a role that excites you, please apply as we value applicants for the skills they bring beyond a job description. In this role you'll get to:

• Grow and manage the PR & Communications team, both in-house and agency, which is responsible for brand awareness across organic media and social platforms.
• Manage our relationships with PR agencies in North America and Europe to create and execute global comms strategies generating brand awareness and buyer influence.--
• Preserve our brand reputation by being on the front lines of Iterable's crisis communications and response team, alongside Customer Success, Legal, IT, Security, Engineering, and Leadership.
• Work closely with the leadership team to develop executive thought leadership strategies and identify top-tier media opportunities that elevate our C-suite profiles.
• Closely monitor industry news trends and PR performance, report regularly to the leadership team, and make recommendations to our brand communications strategy.
• Write compelling media content-press releases, standalone, and campaign-specific-that distributes Iterable's thought leadership throughout the growth marketing community.
• Serve as a natural, self-motivated leader who can strategize and create execution roadmaps without much guidance. We are looking for people who have:
  • Talent in brand storytelling and a pulse on our market-you're a natural pitcher.
  • Experience leading B2B PR and communications strategies for technology companies.
  • Demonstrated leadership of global PR campaigns and programs that have directly contributed to the expansion of brand voice, and have driven rapid adoption of new products in emerging categories.
  • Demonstrable success managing a multi-team editorial calendar of announcements and executing on deadline-driven, cross-channel campaigns.--
  • Successful track record building and fostering media and press relationships.
  • A passion for serving as a responsible global citizen by furthering diversity, equity, inclusion and belonging in tech.
  • Experience managing PR for martech/adtech businesses
  • Experience managing internal or executive communications
  • Experience with ad development for paid media campaigns
  • Proficiency with media and analytics platforms, Google Apps, Adobe Suite, and social media management tools.
  • Paid parental leave
  • Balance Day (First Friday off every month)
  • Fertility & Adoption Assistance
  • Flexible PTO--
  • Daily lunch allowance
  • Monthly Employee Wellness allowance--
  • Quarterly Professional Development allowance-- Iterable is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Iterable does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Iterable also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Iterable will also consider for employment qualified applicants with arrest and conviction records. Please share a link to writing samples or a portfolio website. Thank you! --*
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